I had a friend who started taking vitamin C, and he caught a cold. Therefore, it must have been the vitamin C which produced the cold.

This is a book about uncomfortable ideas—the reasons we avoid them, the reasons we shouldn’t, and discussion of dozens of examples that might infuriate you, offend you, or at least make you uncomfortable.

Many of our ideas about the world are based more on feelings than facts, sensibilities than science, and rage than reality. We gravitate toward ideas that make us feel comfortable in areas such as religion, politics, philosophy, social justice, love and sex, humanity, and morality. We avoid ideas that make us feel uncomfortable. This avoidance is a largely unconscious process that affects our judgment and gets in the way of our ability to reach rational and reasonable conclusions. By understanding how our mind works in this area, we can start embracing uncomfortable ideas and be better informed, be more understanding of others, and make better decisions in all areas of life.

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