(also known as: appeal to the gut)
Description: Evaluating an argument based on "intuition" or "gut feeling" that is unable to be articulated, rather than evaluating the argument using reason.
Evidence is given for argument X.
X doesn't match person 1's intuition or gut feeling.
Therefore, argument X is rejected.
Person 1 has a gut feeling about claim X.
Therefore, claim X is true.
Nick: Did you know that if the sun were just a few miles closer to Earth, we would burn up, or if it were just a few miles further away we would all freeze? It is like someone put the sun there just for us!
Suzy: Actually, the distance of the sun from Earth varies from about 91 million miles to 94.5 million miles, depending on the time of year.
Nick: That can't be right. The sun never appears a few million miles further away!
Explanation: Besides Nick's flat out rejection of a fact, Nick is evaluating Suzy's refutation based on what feels wrong to him. Nick is abandoning the reasoning process.
Maura: Stop wasting your money on those scratch-off lottery tickets. You know the odds are seriously stacked against you, don't you?
Philip: I do, but I have a really good feeling about this next batch!
Explanation: Maura makes a good argument as to why Phillip should not buy any more tickets, but Philip abandons the reasoning process and makes an appeal to his intuition.
Exception: This doesn't include arguments where subjective feeling plays a significant role.
Maureen: So who are you going to marry?
Joanne: Martin. I have a much better feeling about my future with him than with Tony.